I am just like everybody else in that I do not like to pay more for something than I need to. In some instances though, I do like paying more. I will pay more for great service. I will pay more for faster service or for something that saves me time. I will also pay more for a quality product. I think that is true for most of us. You would think that most businesses would notice and follow suit. That is not the case. Most businesses try to provide the cheapest service, at the cheapest price, for the cheapest product. Unfortunately I think that formula is the best way to go out of business. If you want to make good money, provide a great service, a faster service, or a better product.
What do you think?