Wednesday, March 23, 2016

Original content

The story of how successful Netflix has been with original content is old news. What is new is how many companies are looking to develop and produce their own original content. I just read that Apple is going to stream some original content on iTunes. That is very interesting because if Apple is doing it, then the future has arrived. Apple was not the first company to venture into digital music, but it has probably been the most successful. It was also not the first company to sell ebooks, but it also is one of the most successful. Now with original content it promises to become a powerhouse in that field. A thought just struck me. It is a good time to be in the content creation (movies and TV shows) business. I just wish I was!

What do you think?